
The most-booked Madison tours and tickets right now

Explore the heart of Madison on eBike! Whether you’re visiting Madison for the first time or are a local, our tour has something to offer everyone. Led by experienced guides, this tour takes you through the city's vibrant neighborhoods, past iconic landmarks, and along the beautiful shores of three of Madison's lakes. Our guides provide recommendations for places to visit, eat, and drink so you can make the most of your visit to the capital city.
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Check out the best Madison has to offer on this two-hour pedal powered pub crawl. You'll stop by some of the hottest spots in Downtown Madison on our mobile bar on wheels. Tours are BYOB with our on-board cooler and you can play your own music. The tour is the most fun way to experience the city and our trained guides help have a blast.
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Ready to uncover Madison’s spookiest secrets? Join us for a thrilling and fun walking ghost tour through the city’s most haunted historic spots! Led by expert local guides—Madison’s official haunted history gurus—you’ll hear real, chilling tales of the city’s dark past and the spirits that still roam today. Explore iconic sites and hidden gems on Madison’s #1 guided ghost tours and haunted pub crawls. Experience spine-tingling stories nightly, revealing centuries of wicked history and visits to haunted buildings and bars. Wander haunted streets after dark and discover local legends, from infamous witch trials to scandalous tragedies. Learn why Madison is one of America’s most haunted cities as you stroll through its historic district. Tours cover about a mile of ghostly ground, showcasing authentic tales and deep connections to the eerie past. Get ready for a hair-raising adventure on this captivating journey through Madison’s haunted history!
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Travel between two lake-side terraces and enjoy some of Wisconsin's best cultural sites along the way with this self-guided and self-paced walking tour! • Visit some of Madison historically rich architectural gems such as the State Capitol, Der Rathskaller, Bascomb Hill, Memorial Union and much more • Hear from producer Frank Burge, an award-winning writer, essayist and midwestern local • Do it all in an hour or linger at stops along the way with complete control over when you start and finish • Get unlimited use before your booking date and after it • Use the virtual tour option at home Once you’ve booked, you’ll receive a ticket with instructions and a unique code listed under “Before You Go”. Then simply install the VoiceMap app and enter your code. The app displays directions to the starting point, and when you’re in the right place, just pop in your headphones and tap start. VoiceMap has automatic GPS playback, with turn-by-turn directions. It also works offline.
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Madison's original ghost tour. This haunted history walking tour of Madison’s historic Capitol Square will give you a unique perspective on the history of the city. Your guides are expert storytellers who will let you in on the ghost stories, urban legends, and paranormal activity that are sprinkled throughout Madison’s past. This is an outdoor walking tour, so please check the weather before coming and dress accordingly. The tour runs in cold temperatures and light rain. Please wear walking shoes and dress appropriately for walking around outside.
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Our very unique, immersive adventures are the only ones of their kind. We, unlike other companies, provide your very own remote, interactive, live host to assist and encourage you along through your phone. We are an Austin, TX-based global custom event design company offering scavenger hunts and other events in 300+ cities in North America and beyond. Our specially hand-crafted adventures are equal parts tour, creative challenge, detective hunt, and social experiment! Guests get to discover in an alternate reality our favorite hidden gems off the beaten trail and creatively interpret fun art, history, and culture clues - for points! They get to enjoy fame and glory while appearing on our website’s international leaderboard, no matter what their score. They get to essentially race other teams in other cities, even if they don’t have competitors who have signed up in their city that day. Get ready to discover unusual oddities, laugh out loud, and make the experience your own!
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You are cordially invited to the most memorable experience of your life… You may not know this but, the most exciting thing that has happened to photography since well…photography, is happening right here in Madison! It’s your turn to indulge in a once-in a-lifetime photoshoot creating images you will cherish forever. Slip on the dress and transform into someone you have never experienced before. You are the Emotion…You are the Intrigue…You are the Moment
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Let’s Roam is the #1 app-led adventure hunt company. Explore the best landmarks and hidden gems, answering trivia questions and tackling challenges along the way. Team up with your friends or go head-to-head as you uncover fascinating facts and create unforgettable memories. Let’s Roam Adventure Hunts are perfect for any occasion—whether it's an everyday outing, a bachelorette bash, a birthday celebration, or a corporate team-building extravaganza! Each player gets to choose an interactive role, with unique challenges for everyone. Ready for an adventure? Let's Roam!
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Major attractions with reserved entry - skip the queue, walk straight in

Explore the heart of Madison on eBike! Whether you’re visiting Madison for the first time or are a local, our tour has something to offer everyone. Led by experienced guides, this tour takes you through the city's vibrant neighborhoods, past iconic landmarks, and along the beautiful shores of three of Madison's lakes. Our guides provide recommendations for places to visit, eat, and drink so you can make the most of your visit to the capital city.
No similar experiences found

Ready to uncover Madison’s spookiest secrets? Join us for a thrilling and fun walking ghost tour through the city’s most haunted historic spots! Led by expert local guides—Madison’s official haunted history gurus—you’ll hear real, chilling tales of the city’s dark past and the spirits that still roam today. Explore iconic sites and hidden gems on Madison’s #1 guided ghost tours and haunted pub crawls. Experience spine-tingling stories nightly, revealing centuries of wicked history and visits to haunted buildings and bars. Wander haunted streets after dark and discover local legends, from infamous witch trials to scandalous tragedies. Learn why Madison is one of America’s most haunted cities as you stroll through its historic district. Tours cover about a mile of ghostly ground, showcasing authentic tales and deep connections to the eerie past. Get ready for a hair-raising adventure on this captivating journey through Madison’s haunted history!
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Small-group + private walking tours with a local guide

Check out the best Madison has to offer on this two-hour pedal powered pub crawl. You'll stop by some of the hottest spots in Downtown Madison on our mobile bar on wheels. Tours are BYOB with our on-board cooler and you can play your own music. The tour is the most fun way to experience the city and our trained guides help have a blast.
No similar experiences found

Madison's original ghost tour. This haunted history walking tour of Madison’s historic Capitol Square will give you a unique perspective on the history of the city. Your guides are expert storytellers who will let you in on the ghost stories, urban legends, and paranormal activity that are sprinkled throughout Madison’s past. This is an outdoor walking tour, so please check the weather before coming and dress accordingly. The tour runs in cold temperatures and light rain. Please wear walking shoes and dress appropriately for walking around outside.
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Get ready to dive into Madison—the city of four lakes and the ultimate college sports town! Explore its fascinating history, from its founding by James Doty to its reputation as a hub for sports fans. Admire the world’s largest granite dome, tackle riddles at the State Street Capitol Parking Garage, and discover the city’s unique ties to buffalo robes. Be sure to capture a team selfie at the iconic Wisconsin State Capitol!
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Zombie Scavengers hunt stands out by blending real-world urban exploration with an exciting zombie apocalypse narrative. Its uniqueness lies in the complete player freedom; unlike standard hunts, you get to choose your own route and the order of tasks across the city, making it a strategic exercise. The immersive experience is powered by an app that tracks your survival points from finding supplies and completing fun, themed photo/video challenges. Crucially, it includes a remote survival guide who assists you via chat, and your score is compared in real-time on a national leaderboard, turning your local adventure into a country-wide competition.
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Are you ready for an adrenaline rush? 'The Hunt' is an absolute sensation in the center of Madison, Wiscoinsin. For those who love strategy and action, this game is the ultimate challenge. Imagine you are immersed in a world of tension and strategy, divided into teams - the ruthless criminals and the smart police officers. The clock is ticking and the hunt begins! It's a battle that requires the teams to hide, chase and run. Every minute of the game is crucial. Are you up for the challenge? Feel the thrill of chasing or dodging! Play 'The Hunt' with your friends, family or colleagues in Madison, Wiscoinsin.
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Food tours, market walks, wine tastings, cocktail experiences

Experience the sweeter side of Wisconsin's capital on the Madison Sweet Treats Tour, a fun and family-friendly walking adventure through the heart of downtown. Along the way, you'll enjoy a delicious assortment of donuts, pastries, locally inspired sweet treats, and freshly brewed coffee from some of Madison's favorite bakeries and cafés. As you stroll through the city's vibrant streets, your guide will share fascinating stories about Madison's rich history, unique culture, beautiful architecture, and thriving local food scene. You'll pass iconic landmarks, discover hidden gems, and learn what makes this lakeside city such a beloved destination for visitors and locals alike. Whether you're visiting Madison for the first time or rediscovering your hometown, this tour offers the perfect blend of incredible flavors, local history, and unforgettable memories.
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Museums, ruins, art collections, religious sites with expert guides

Travel between two lake-side terraces and enjoy some of Wisconsin's best cultural sites along the way with this self-guided and self-paced walking tour! • Visit some of Madison historically rich architectural gems such as the State Capitol, Der Rathskaller, Bascomb Hill, Memorial Union and much more • Hear from producer Frank Burge, an award-winning writer, essayist and midwestern local • Do it all in an hour or linger at stops along the way with complete control over when you start and finish • Get unlimited use before your booking date and after it • Use the virtual tour option at home Once you’ve booked, you’ll receive a ticket with instructions and a unique code listed under “Before You Go”. Then simply install the VoiceMap app and enter your code. The app displays directions to the starting point, and when you’re in the right place, just pop in your headphones and tap start. VoiceMap has automatic GPS playback, with turn-by-turn directions. It also works offline.
No similar experiences found

Let’s Roam is the #1 app-led adventure hunt company. Explore the best landmarks and hidden gems, answering trivia questions and tackling challenges along the way. Team up with your friends or go head-to-head as you uncover fascinating facts and create unforgettable memories. Let’s Roam Adventure Hunts are perfect for any occasion—whether it's an everyday outing, a bachelorette bash, a birthday celebration, or a corporate team-building extravaganza! Each player gets to choose an interactive role, with unique challenges for everyone. Ready for an adventure? Let's Roam!
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Bike tours, e-bikes, kayaking, rafting, anything outside

Yes, we’re biking in winter—because that's just what we do here! Don’t worry, we’ve got the tips, gear, hardy fat tire eBikes, and spirit to keep you warm and cozy as you experience the city's winter wonderland. Still feeling cold? We also have three indoor stops to warm up during the three mile bike ride! Whether you’re a seasoned winter warrior or new to the idea of winter cycling, this tour will leave you with memories of holiday magic that only Madison can provide. Check out our generous refund and weather policy on our website to see how we handle the extremes of Wisconsin winter weather. Ready for a truly unique Wisconsin Adventure? Celebrate the magic of Madison during the holiday season with a unique winter biking adventure! Embrace the season with a ride that combines holiday cheer and outdoor fun (and plenty of opportunities to warm up inside), offering a fresh perspective on Madison in winter.
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Airport pickups, point-to-point transfers, and city transport

Book your Private Departure Transfer from Madison hotel or any address to Dane County Regional Airport (MSN). Don't go through all the hassle of waiting in a long taxi or shared shuttles queues and use our private, door to door airport transfer. Your driver will be waiting for you at a scheduled time and you will travel comfortably to your destination. • Meeting with a Nameplate • We track your Flight • Door-to-door Service • No Hidden Charges • Clean cars & Professional drivers
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Book your private Arrival transfer from Dane County Regional Airport (Truax Field) (MSN) to Madison. Your driver will be waiting for you at a scheduled time and you will travel comfortably to your destination. • Meeting with a Nameplate • We track your Flight • Door-to-door Service • No Hidden Charges • Clean cars & Professional drivers
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Book your Private Round-Trip Transfer from Dane County Regional Airport (MSN) to Madison hotel or address and return. Don't go through all the hassle of waiting in a long taxi or shared shuttles queues and use our private, door to door airport transfer. Your driver will be waiting for you at a scheduled time and you will travel comfortably to your destination. • Meeting with a Nameplate • We track your Flight • Door-to-door Service • No Hidden Charges • Clean cars & Professional drivers
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Common questions about booking Madison experiences through SimilarTours
Late spring through early fall (May-September) is prime for outdoor activities like e-bike tours and food walks, when the weather cooperates and the downtown scene is liveliest. Winter has its appeal too - there's a winter-focused e-bike tour if you're into that - but check before you go for seasonal tour schedules, as some experiences may shift or reduce offerings in colder months.
For popular daytime activities like the food tour or downtown e-bike rides, a week or two out usually works. Niche classes like glassblowing may fill faster, so if you've got your heart set on one, book earlier. Ghost walks and trolley pub tours are a bit more flexible, but booking a few days ahead keeps disappointment away.
Madison's genuinely bikeable - locals do it constantly. A guided e-bike tour gives you the city's layout and local knowledge without navigation stress, and it covers more ground than you'd explore solo. For getting to the airport, a private transfer removes the hassle of parking or rideshare logistics after a trip.
Yes, especially for the less obvious stuff. The ghost walks uncover Capitol Square and State Street history you'd miss wandering alone. Food tours steer you toward places locals actually eat rather than tourist traps. A guide also gives you the 'why this neighborhood matters' context that makes a city click.
E-bike tours, scavenger hunts, and the trolley pub work well for families, but check what age/ability minimums apply before booking. For accessibility needs - mobility, hearing, vision - contact the tour operator directly before committing, as offerings vary significantly between experiences.
E-bike tours usually include the bike and helmet; food tours cover tastings at multiple stops; ghost walks are just the guide and stories. Check before you go on specifics like whether e-bikes include helmet options, if food tours account for dietary restrictions, or what 'original' means for repeated ghost walk routes.
Yes - there's a flying dress photo shoot option if that's on your list. It's a specialized experience, so book it separately from general tours and check what that shoot includes (location, outfit, editing, turnaround time) before you commit.
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Madison's a college town with real personality - think lakes, progressive vibes, and a downtown that actually buzzes. Visitors here tend toward experiences that lean into the local character: e-bike tours through tree-lined streets, food walks hunting Madison's famous donuts and sweet spots, ghost stories around the Capitol, and quirky classes like glassblowing. You'll also find the practical stuff - airport transfers if you're flying into Dane County Regional - but mostly people come for the hands-on, walkable experiences that showcase why locals actually stick around.